Turo is the UK’s largest car sharing platform with 270,000 users and 14,000 cars available on their platform. The app connects car owners, “hosts”, with consumers, “guests”. Their technology provides car access to guests and a new economic opportunity for hosts, and promotes usage of cars already in existence - as opposed to purchasing or renting brand new vehicles.
Percent & Turo partnership:
As of Earth Day 2021 (22nd April) Turo became the first car sharing marketplace to offset 100% of its estimated global carbon emissions. Their commitment to offset emissions is based on the total number of miles driven on Turo trips, to the emissions from its global office footprint.
This carbon initiative runs parallel to the company’s mission to put the world’s 1.5 billion cars to better use. Promoting a model of sharing existing cars helps to significantly reduce the number of vehicles manufactured, as well as freeing up parking spaces and promoting a car ownership-free lifestyle.
Commenting on the partnership between Turo, Percent and Trees for Cities, Xavier Collins (Managing Director at Turo) explained: “Organisations and individuals alike have a responsibility towards safeguarding our planet for ourselves and future generations. Turo is strongly committed to not only contributing towards the cause in our daily actions, but also through necessary initiatives such as offsetting. Trees For Cities and Percent are both deeply aligned with our purpose, and we hope together our actions can have a small but meaningful impact across UK cities”.
We’ve been thrilled to support Turo and Trees for Cities on their amazing offsetting initiative by calculating and processing the cost of offsetting. Together, this partnership has offset 5,000 trips, 1,023,000 miles of driving, and 319,492kg of CO2, resulting in at least 1,000 urban trees being planted.
What's Trees for Cities?
Trees for Cities is the only UK charity working at a national and international scale to improve lives by planting trees in cities. They strive to cultivate lasting change in their neighbourhoods, be it through revitalising forgotten spaces, creating healthier environments or getting people excited about growing, foraging and eating healthy foods.
This offsetting project will go directly towards planting trees in UK towns and cities, including London, where the majority of Turo trips in the UK take place.